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Brand Marketing Executive

Raffles Place(Near MRT), Singapore

Job Description

  • Building or upgrading the marketing foundation of the leading brand, including but not limited to positioning, tonality, brand story, content, etc.
  • Be part in the production or planning of various brand marketing materials, including but not limited to brand introduction, creative copywriting, creative video planning, etc.
  • Leading the company’s brand-related brand communication, event planning, digital marketing, such as EDM, social media campaign, content creative output, etc.
  • According to sales and market demand, carry out overseas media resources promotion work on platforms such as youtube, ins, and foreign trade forums. Including: developing and maintaining big V KOLs; discussing cooperation methods; tracking cooperation effects, etc.
  • Competitive brand research: Can use a variety of tools or channels to research the brand system of competing products

Requirement

  • Bachelor degree or above in marketing, advertising, communication, English or related majors
  • Ability to independently organize and formulate market planning, market sales strategies, product development, etc.
  • Have a certain understanding of the brand and be able to Independently complete the basic construction of a brand
  • Overseas study or living experience is preferred
  • Minimum of 3 years of marketing or brand experience.
  • Ability to communicate effectively in both English and Chinese
  • Open to Singaporeans and SG PR only.

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